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April 11, 2017 - Press release # 7

ARTISTRY KNOWS NO BOUNDS: RUSSIAN MASTER JEWELER ILGIZ F. MEETS DARIO LOISON

On a private visit to Vicenza, the master of enamel jewelry design toured the Loison Museum, praised the innovative packaging created by Sonia Pilla and tasted the company’s delightful confections.

Enthusiasm and admiration were equally shared by the two artists of taste and luxury

A few days ago, Ilgiz F., the "czar" of jewelry design and Dario Loison, the "king" of Panettone had the opportunity to meet in Costabissara. Ilgiz Fazulzyanov - this is the full name of the Russian master jeweler - came to Vicenza privately to attend the pre-opening of “Starline” in Vicenza. This clinical center integrates, through advanced technology, aesthetic medicine with nutrition that is functional to the well-being of people.

 

The short stay of the ... [read more]


April 8, 2017 - Press release # 5

LOISON GOES TO VINITALY FOR THE 11TH YEAR IN A ROW!

Everything is ready at Loison’s stand A24 inside Pavilion C of Sol&Agrifood. The one-of-a-kind venue will take you back to an early-1900 pastry shop.

On April 9-12, Loison’s staff will be welcoming with arms wide open all the wine lovers who will want to taste the best of Colomba, Panettone and Butter Cookies

Loison’s unforgettable sweet taste has been a reassuring presence at Vinitaly for 11 years straight.

The international wine and spirits exhibition will be held in Verona on April 9-12. Sol & Agrifood, the International Exhibition of Quality Agro-Foods that promotes excellence in Italian food products, will be the venue for Loison and its confections, awaiting guests at Pavillion C, Stand A24.

 

The impeccable style of the stand created by [read more]


April 6, 2017 - Press release # 6

TV CHANNEL RAITRE FEATURES LOISON’S TASTE AND TALENT AT ‘GEO’

On April 13, the GEO episode dedicated to chocolate and to bread making will feature Dario Loison, who will share facts about his artisanal workshop, established in 1938 in Costabissara by his grandpa Tranquillo. This will be followed by the history of bread making, from starter dough to Focaccia and dove-shaped Colomba for Easter.

It will be hard not to give in to the temptations filling the studio with their warm fragrances of freshly baked Colomba and Panettone!

View the episode by clicking on this link: the interview with Dario Loison begins at timecode 1:20:17

Italian TV channel RaiTre invited Dario Loison to participate in Geo, a popular show hosted by Sveva Sagramola and Emanuele Biggi. The episode that will air on April 13 at 16.40 will focus on the celebration of Easter 2017.

 

During the filming, the studios at Via Teulada were quite rightly enveloped by the delicious fragrances from samples of Colomba, Focaccia and Panettone presented by the bursting personality of Dario Loison, in an episode dedicated to ... [read more]

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March 31, 2017 - Press release # 4

DARIO LOISON SPEAKS AT THE “MILANO MARKETING FESTIVAL”

The first edition of the event organized by Class Editori took place at La Fabbrica del Vapore during March 23-25.

Dario Loison was a principal speaker at the workshop “La marca italiana nel mondo” (The Italian brand in the world), where he talked about his business strategies in terms of product innovation: from the Tart Cherry Panettone for the British market to the Panettone Powder, created with the help of great chefs

During March 23-25, 2017, the first edition of the "Milano Marketing Festival" took place at the center for the arts La Fabbrica del Vapore (or Steam Factory) in Milan. This event, celebrating the 25th anniversary of Italian newspapers Italia Oggi and Marketing Oggi, was organized by the publishers Class Editori. The intense two-day event included plenary lectures featuring internationally renowned speakers, as well as workshops, award ceremonies, networking and in-depth meetings with specialists and experts.

 

Dario Loison ... [read more]

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March 6, 2017 - Press release # 3

THE 2017 LOISON CHAMOMILE & LEMON COLOMBA DEBUTS AT TASTE

The latest edition of the Florence-based food fair will be held on March 11-13, at the Stazione Leopolda. A steady presence since 2011, Loison will debut its new sweetbread for Easter 2017: a Chamomile & Lemon Colomba, available at Stand C42.

The company’s tribute to Easter is expressed by Sonia Design’s creativity in the form of spring motifs, flowers in bloom and the awakening of nature

The 12th edition of Taste, the fair dedicated to excellence in taste and food lifestyles, will take place on March 11-13 at the Stazione Leopolda in Florence. Loison has been attending this fair every year since 2011, as it is considered an event that our company cannot miss. So, for the seventh year in a row, our staff and our confections will be there again at Stand C42.

 

NEW FOR EASTER 2017

Several samples of the best ... [read more]


February 14, 2017 - Press release # 2

DARIO LOISON SHARES THE MILESTONES REACHED DURING 2016

With a turnover that keeps increasing (+5% from 2015) and export sales exceeding 45%, Loison has been growing steadily, thanks to the deseasonalization of the production and to the repositioning of the brand in the Luxury Food market segment.

 

Newly redesigned Collections every year, a consolidated presence at major trade fairs and disintermediation are just some of the strategies put in place by the “Loison System”.

 

The number of requests for study tours from universities is increasing, along with awards and recognition for Made in Loison excellence.

 

8.5 MILLION EURO TURNOVER WITH 45% FROM EXPORT SALES

Loison’s numbers have gone up yet another year. The small-sized enterprise in Costabissara, Vicenza, closed 2016 with a turnover of 8.5 million euros, a +5% increase from 2015. “Considering that our company makes a limited production by choice, the increase in our turnover was mainly the result of our strategic choice to make Panettone available at other times of the year, not only around the holidays. In this ... [read more]

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January 20, 2017 - Press release # 1

WHEN SOUTH AMERICA CALLS, LOISON ANSWERS: 4 DIFFERENT GROUPS OF STUDENTS & MANAGERS IN 2 YEARS!

The last study tour was held on January 18: about thirty participants in the International Management & Leadership course organized by the CUOA Foundation in Altavilla Vicentina, in partnership with IBS Saõ Paulo, came to visit us.

 

All the guests were won over by the “suave sabor” of the Panettone, Colomba and Macaron samples and by Dario Loison’s visionary and entrepreneurial spirit. 

A new year may have just begun, but good old practices are still in place at Loison. 2017 had an auspicious start, including within the educational department, thanks to the customary visit of the participants in the International Management & Leadership course organized by the CUOA Foundation, in partnership with IBS (International Business School) Saõ Paulo (Brazil). This was the fourth visit sponsored by the Foundation (two in 2016 and one in 2015) and ... [read more]